At a recent presentation of the iPhone 6, Watch and Apple Pay acted British rock band U2, then Tim Cook announced that each user will receive iTunes gift - a new album «Songs of Innocence» totally free . According to the newspaper New York Times, Apple has managed a wide gesture of the American company at least $ 100 million.
"In order to allow users free access to the album U2, Apple gave the band and Universal Studios as a lump sum as part of the advertising campaign about $ 100 million, said a source familiar with the negotiations. The advertising campaign includes television broadcast and display video during a presentation. "
Many users of the iPhone and iPad have already discovered the album «Songs of Innocence» on their devices. Depending on the settings, album, or downloaded onto the gadget completely automatically, or notify the user the possibility to download it. Also, it automatically registers in the music library of iTunes.
Such a "gift" from Apple angered many users, especially those who are not a fan of the rock band. Even if iTunes is not enabled automatic loading device, the album will still be shown as a purchase «iTunes in the Cloud» and will be in the library. Even if you manually delete every song of the album, it does not help.
To get rid of the album at least visually, there are two ways: manually hide all the tracks on the shopping list or do all the cloud purchase in iTunes. In the second case, you have to log in to the computer (OS X or Windows). But even in this case, the album is only hidden, not removed completely.
During the three days that have passed since the beginning of the distribution of the album, «Songs of Innocence» downloaded more than 2 million people.