Among the Swiss watch manufacturers have not yet so many people wishing to enter the market "smart" electronics, but outside experts believe that the emergence of Apple Watch inflict a blow to the Swatch Group AG, which in this area can be regarded as the least conservative and the most democratic in terms of pricing policy.
Presented recently watch Swatch Touch Zero One will connect with your smartphone via Bluetooth, their main consumers must become active lifestyles, as well as haters ideas daily recharging the battery hours. The first watch model in this family will be offered at a price of just over $ 130.
At a press conference dedicated to the publication of the financial report for 2014, the head of the Swatch Group Nick Hayek said that the way Apple Watch opens Swiss manufacturer of fantastic opportunities. People could start wearing a watch, and Apple will return this fashion.Swatch is not going to directly get involved in the theme of "smart" hours to such an extent to create a "mobile phone to be worn on the wrist." Let those engaged in other manufacturers, and update the software every year - this does not concern Swatch.
"We - the world leader in regard to the integration of" smart "functions in the watch. But we do not plan to create a mini-smartphone that can be worn on the arm. Let all those involved others, "- said the representative of Swatch.
Another important activity Swatch watches with said release interface support NFC, allows owners to quickly and securely pay for purchases and services. In fact, the NFC-enabled chip increases the cost of hours just $ 2, and after a couple of months will begin to offer Swatch watches with support payment funktsiy.Partnёrami companies are willing to speak Chinese UnionPay, one of the world's two leading payment systems (apparently, Visa), as well as one of the Swiss banks.
Buy smart Swatch watch with support for NFC and payment services will be for $ 65.