One of the first partners of service Pay Apple , the company MasterCard, released a promotional video dedicated to the payment system of Apple. In the promotional video shootings took part American singer Gwen Stefani.
The official launch of Apple Pay October 20, simultaneously with the release of iOS 8.1 . US residents can pay for goods, services and software to mobile devices - iPhone 6, iPhone 6 Plus, iPad Air 2, iPad mini 3 and Apple Watch.
Only the first three days of starting work Apple Pay users registered in the system over a million credit cards. This technology has made Apple the largest means of contactless payments via mobile devices.
The technology works by using NFC. It allows you to exchange data between mobile phones, smart cards, payment terminals, etc. To use Apple Pay, the user needs to authenticate using fingerprint. Thus, a stolen iPhone can not be used to commit the transaction.
Apple Pay can use in retail outlets networks such as Bloomingdales, Macy's, McDonald's, Target, Whole Foods and Walgreen. In addition, the system enables the online pay via applications based on a fingerprint scanner Touch ID. IPad tablet latest models can be used for online payments, but not when shopping in retail stores.